From Military Service to Franchise Consulting

It was an honor to serve in the United States Air Force. I’m so glad I pursued my dream of being in the Armed Forces. From active duty service, I transitioned into entrepreneurship like many MILITARY SERVICE MEMBERS do.

After starting my first business from scratch, I explored franchising and got hooked. As a franchise consultant, I help people live their dreams of TIME AND MONEY FREEDOM as BUSINESS OWNERS.  It has been so rewarding helping people become ENTREPRENEURS from owning franchises.

Here’s a big thank you to my recent Franchise Minute podcast guest, Charming Ihekoronye. He shared  his expertise in all things financial, insurance, and investment services. He, too, is a veteran who is dedicated to helping people gain FINANCIAL PEACE OF MIND.

I do appreciate your kind words about my work. It is gratifying to be recognized for my dedication to help people live their dreams.

So, if you're considering doing something on your own like a business of some kind, know you have a resource. When you are ready to explore the possibilities, don’t hesitate to send me a message on LinkedIn🌟

Spring into Entrepreneurship: Planting Seeds of Success

Have you thought about starting a new career?
Does being your own boss sound attractive?
Need an exit strategy from the corporate grind?
Longing for better work/life balance?
Is control lacking over your time, the money you make, and your financial future?
Always dreamed of owning your own business?
Worried about having enough income during retirement?
Wanting to create generational wealth?

To explore and educate yourself on entrepreneurship, visit the extensive resources on my website Select Franchises. The link is in the Comments below.
Educational Content:
- Videos
- FAQs
- Podcast series
- E-newsletters
- Blogs
- Testimonials
- Franchise funding companies
- YouTube channel

Success doesn't come to those who wait, it comes to those who take action. So, seize the moment, embrace the challenge, and make your dreams happen

Money Motivation!

If you are money-motivated, take steps to own your own business. Many of the very WEALTHIEST PEOPLE are BUSINESS OWNERS. When it comes to ENTREPRENEURIAL SUCCESS, go straight to FRANCHISING. There are thousands of proven business models in over 70 different industries.

There is a franchise that is right for you. The key is to select the one best-suited to you, to your talents, to your interests, what role you want to play in the business, and to your long-term goals.

Franchising is BIG in America. Last year, there were 805,500 franchise establishments. They generated $860 billion in economic output.

Although we consumers are very familiar with fast food restaurants, they represent just 26% of all franchises. If there is a successful business, there is most likely a franchise version of it.

Eager to explore the boundless opportunities within franchising? Let's connect, strategize, and unlock your path to long-term wealth creation!

Money Monday- Dreaming of Entrepreneurship

If you want to BE YOUR OWN BOSS AND desire to LOWER YOUR RISK of owning a business, then a FRANCHISE might just be your golden ticket! Here's why:

Profit Potential: With a PROVEN BUSINESS MODEL, you're tapping into a system that demonstrates its ability to MAKE MONEY.

Financial Stability: Franchises often have predictable revenue streams, providing STABLE INCOME  with GROWTH POTENTIAL.

High Returns: Many franchise opportunities offer ATTRACTIVE ROI, allowing you to see significant returns on your investment.

Generational Wealth: By following a successful franchise business model, you're setting yourself up for FINANCIAL SECURITY and long-term PROSPERITY.

Smart Investment: Franchising is not just about starting a business; it's about creating LONG-TERM WEALTH and making a SMART INVESTMENT in your future FINANCIAL SUCCESS.

Ready to turn your entrepreneurial dreams into financial reality? 💼💰 Send me a message on LinkedIn for some great educational information.

Celebrating International Women's Day!

Today is a worldwide recognition of the incredible achievements and contributions of women throughout history.

As a woman, a female veteran, a lady boss and business owner, a mother, a spouse, an aunt and a cousin, I find inspiration in the stories of those who paved the way and broke barriers. International Women's Day serves as a vital platform to advocate for women's rights, empowering us to overcome social, economic, cultural, and political challenges.

For my small part, I help people become business owners through owning franchises. Naturally for entrepreneurial women, this allows them to forge their own financial futures. It also helps these business owners create jobs.

Here’s a big shout-out to some amazing women in business:

  • Oprah Winfrey - Media Mogul (OWN: OWN: The Oprah Winfrey Network)

  • Sheryl Sandberg - Facebook (COO)

  • Sara Blakely - Spanx (Founder)

  • Meg Whitman - Quibi (Former CEO), eBay (Former CEO)

  • Beyoncé - Entrepreneur and Musician

  • Mary Barra - General Motors (CEO)

  • Abigail Johnson - Fidelity Investments (CEO)

  • Ginni Rometty - IBM (Former CEO)

  • Whitney Wolfe Herd - Bumble (Founder and CEO)

  • Denise Morrison - Campbell's Soup Company (Former CEO)

Let's unite in the pursuit of equality, fostering an environment where every woman can thrive. Together, we can amplify our voices, challenge biases, and build a world that celebrates diversity.

What Joan Kroc and I have in common?

In honor of hashtag#WomensHistoryMonth, I’m highlighting Joan's extraordinary philanthropic legacy. She was the remarkable widow of McDonald's’s founder, Ray Kroc.

Her pinnacle moment came in 2003 when she donated over $1 billion to the The Salvation Army Army, supporting projects like the transformative "Kroc Centers." These community centers provide arts, education, recreation, and worship facilities in underserved and underprivileged areas in cities.

Their purpose is to serve as BEACONS OF HOPE and PLACES OF REFUGE for FELLOWSHIP, SPIRITUALITY, CREATIVITY, AND WELLNESS.

There are only 26 of these in the US.  My hometown of Augusta, GA has one of these gorgeous facilities. For years my family and I were members.  I learned to PLAY PICKLEBALL there, took lots of SPIN CLASSES, had a PERSONAL TRAINER, and even tried ZUMBA CLASSES.

My children enjoyed BIRTHDAY PARTIES there and SUMMER CAMPS.   The amazing SWIMMING facility is where we as a family had lots of fun. There is a massive slide that curves outside and then inside the building. Sorry I can’t find a photo of that to show my boys going down that!

So, where Joan Kroc and I connect is through the $100 million dollar The Salvation Army Kroc Center of Augusta in my hometown. What a wonderful gift and what a trailblazing woman of philanthropy.

Friday Fun Fact + Women’s History Month

I admit to loving history. It’s fascinating to me to learn back stories and little known facts about people who influence culture, society, science, the arts, business, history, and the world!

Today the spotlight is on MARTHA MATILDA HARPER. Her inspiring story begins in 1857 when she was born.

Martha, a former servant, founded the FIRST EVER FRANCHISED BUSINESS, Harper Method Shops.They offered HAIR AND BEAUTY SERVICES. Her innovative approach to business and empowerment of other WOMEN AS BUSINESS OWNERS marked a significant milestone in history.

This Women's History Month, we tip our hats to Martha Matilda Harper—a TRUE BUSINESS TRAILBLAZER who not only revolutionized the beauty industry but also paved the way for countless WOMEN ENTREPRENEURS.

Throughout Women’s History Month, I will champion women's achievements.

FRANCHISING’S ECONOMIC OUTLOOK 2024

2024 IS A YEAR OF TRANSITION. As a FRANCHISE ECONOMIST, I stay informed and IDENTIFY THE OPPORTUNITIES in this dynamic landscape.

In the wake of the unpredictable post-COVID economy, 2023 threw economic challenges at FRANCHISING, from inflation to labor shortages and rising interest rates. Yet, against the odds, the industry not only weathered the storm but EXCEEDED PROJECTIONS.

According to @FRANdata, establishments saw a remarkable 2.2% growth, outshining the anticipated 1.9%. The Federal Reserve's strategic approach to interest rates, aimed at curbing inflation, played a role. The real hero was ROBUST CONSUMER SPENDING, propelling franchising and the U.S. economy BEYOND EXPECTATIONS..

Employment growth aligned with @FRANdata's estimates, increasing by 2.9%, and output for 2023 mirrored last year's projections, growing by 4.2%. Looking ahead, INVESTORS are OPTIMISTIC about potential RATE CUTS in 2024.

However, the journey is not without challenges. With inflation, a U.S. presidential election, geopolitical tensions, and AI advancements, 2024 IS A TRANSITIONAL PHASE.

For a more in-depth look at the data and trends, read the full @FRANdATA report 2024 FRANCHISING BUSINESS OUTLOOK.

Real Estate Renovation Is Hot!

It’s well known that we are lingering in a tight real estate market. There is little inventory available for purchasing homes. This makes the homes on the market command higher prices. Also adding to the cost of home ownership is the increased interest rate on mortgages. 

In spite of this, NOW is an ideal time to get into a cosmetic or light renovation franchise that caters to realtors, not homeowners.  

How can the timing be right?  

Join me today on the Franchise Minute podcast at 11:30 a.m. EST to hear the interesting answer for yourself. Guest Jeff Bien has a great response to that question.

He’ll also crush the PRECONCEIVED NOTION that to be successful in this business, you need to BE HANDY or have a CONSTRUCTION BACKGROUND.  

Who makes an IDEAL CANDIDATE for this business? 

  • A GOOD NETWORKER

  • Someone who ENJOYS REAL ESTATE and design 

  • Has STRONG MANAGEMENT AND LEADERSHIP SKILLS

The ROLE OF THE OWNER is to DELEGATE and MANAGE the SUBCONTRACTORS that do the work on the homes. No structural work is done.

I myself am about to have a renovation project of my own so this is an interesting topic to me both personally and professionally.

Unlocking Opportunities: The Resilience of Real Estate Franchises in the USA!

The real estate market in the USA is not just about transactions; it's a dynamic landscape of opportunities and growth. According to recent reports, the market size value in 2021 soared to an impressive US$100.8 billion, setting the stage for an exciting journey ahead.

Projections reveal an even brighter future, with the market size expected to reach an astounding US$175.96 billion by 2027! This reflects a commendable Compound Annual Growth Rate (CAGR) of 9.73% from 2021 to 2027, showcasing the resilience and adaptability of real estate franchises in the face of changing landscapes.

As we navigate through the forecast period of 2021-2027, it's evident that real estate franchises are poised for substantial growth, making them a compelling investment choice. Now is the time to explore, invest, and be part of the flourishing real estate franchise sector in the USA

February is International Friendship Month!

February is International Friendship Month!” Let's celebrate the amazing bonds that connect us across the globe.

My special international friends are actually cousins on my husband’s side of the family. Alex Wilds has lived in Japan for decades. He’s got a PhD in Art with sculpture being his especial love. For years he was on faculty at Japanese universities, and is retired now.

His wife, Yukiko, is Japanese, and they have two high school age sons, Utau and Natesume. Alex is a devoted son and visits his mother in Aiken, SC at least a couple times each year. Here he is having dinner with us on his last visit.

This month, let's strengthen those connections among family and friends that bind us together. Reach out to an old friend, plan a virtual hangout, or share your favorite friendship memories. Cheers to the power of friendship and the joy it brings!

Who Makes A Good Business Owner?

It may surprise you to learn who makes a good business owner. The answer is most probably YOU.

What about being a franchise business owner? The only difference between people who become franchise business owners and those who don’t are two things:

The desire to BE YOUR OWN BOSS and CONTROL YOUR DESTINY

The willingness to LEARN AND FOLLOW A PROVEN BUSINESS MODEL. That’s it - really!

Your neighbor who owns a Mathnasium or the couple at church who own a Subway, what do they know that you don’t? I surmise - nothing.

What about the level of education? I’ve placed HIGH SCHOOL GRADUATES and MBAs from top universities into great franchises. The point is this: there is A FRANCHISE FOR YOU whether you are BLUE COLLAR WHITE COLLAR, or you like to work with your hands or use your leadership and executive skills.

The emphasis on what franchise business to go with is more about YOUR TRANSFERABLE SKILLS than your work experience.

My professional advice is to focus on YOUR SUPERPOWER and MATCH A FRANCHISE TO THAT. Watch the short video in the comments for clarity.

Money Monday: The Multi-Billion-Dollar Super Bowl

Being from and living in Georgia, I don’t have any connection whatsoever to Kansas City or San Francisco. Actually, I didn’t pay any attention to the Super Bowl - until the day before.

That’s when I ate brunch with my 86-year-old spinster cousin. She told me why she wanted the Chiefs and shared details of some of the key players’ families. Then my husband explained how @Taylor Swift couldn’t perform at it since she and PepsiCo are in a relationship. The Coca-Cola Company is a Super Bowl sponsor. Between the two family members, I got convinced to join the millions tuning in .

Let's break down this financial bonanza :

Ticket Treasures: The millions it rakes in from ticket sales doesn’t even count the luxury boxes that go for the price of a small island .

Ad Blitz: A 30-second commercial might cost more than your house, but it's an advertising touchdown.

Merch Madness: Fans go ballistic over team gear. The shopping spree pumps billions into the @NFL's pockets.

Here's the real kicker: The Super Bowl boosts the value of EVERY National Football League (NFL) franchise.

For your own corner of the wealth-creating sports empire 🌐, you may want to consider owning your own youth sports, fitness studio, medical spa, or wellness center franchise eager to come to your market.

American Heart Month

When was February designated American Heart Month?

Here’s an even more interesting question: who or what made the proclamation?

- The American Heart Association
- The US Surgeon General
- The American Medical Association
- President Lyndon B Johnson

(The correct answer to both questions is President Johnson in 1964.) 📅

My family has a long history of heart attack and stroke. My grandfather died of a heart attack. His wife, my grandmother, had several mini-strokes. My dad had more than one stroke that left him bed-bound and unable to speak. My mother had a stroke which also affected her ability to talk. My brother has been in intensive care for blood clots.

The handwriting is on the wall for me, so being physically active and eating properly is constantly on my mind.

Here is a photo of my husband and me at a pickleball match. How do you like to stay active?

When You Clean Something, How Long Does It Stay Clean?

When it comes to the exterior of homes, cleaning is a regular part of maintenance for homeowners. Just last week, my husband used a bleach solution to pressure wash our brick wall to remove black mold. Fortunately, the porch and front door were already pressure washed. That came in handy yesterday when we took a family photo at the After Party Brunch to nephew Gary’s engagement party Saturday night.

The HOME SERVICE INDUSTRY is absolutely MASSIVE- it exceeds $500+ BILLION. Routine cleaning is a necessity to maintain anyone’s residential real estate investment. Still on my husband’s To Do List for cleaning:

- Fence
- Driveway
- Front porch
- Back deck
- Walkway
- Windows - inside and outside

Since we live in Georgia and have mild winters, we don’t have to wait for Spring to clean the:

- Roof
- Gutters

Did you know there is a franchise that provides all these services and MORE? If you have solar panels, it cleans them, too. If you put up and took down holiday lights on your home, you know what that involves. Throw that on the service list for this company, too!

Money Monday: Passion + Profit = Pre-Schools

In the US, the preschool industry has been experiencing steady growth. Its average annual revenue is over $11 billion!

Do these early learning havens make money? Most assuredly, they can.

What sets one preschool apart is the PASSION the owners and instructors have for early childhood education and development. Imagine that bottle into a fabulous preschool franchise.

Why a franchised preschool? It lowers your risk of entrepreneurship due to these factors:

Proven business model
Grade A Training
Ongoing support
Systems already developed and in place
Best practices shared system-wide
Track record of financial success

With the growing demand for preschools, potential revenue numbers paint a rosy picture.

Glowing Success: Unveiling the $90 Billion Beauty Empire in the USA!

Eyelash Extension

Hey beauty enthusiasts! Did you know that the beauty industry in the USA is not just about looking fabulous but also about flexing its financial muscles? It has a whopping market valuation surpassing $90 billion.

Let's delve into the numbers behind the glamour:

Hair Industry:

At the forefront, the hair industry, inclusive of salons, hair care products, and styling tools, boasts a robust market valued at around $46 billion. The ever-evolving styles and the demand for cutting-edge hair care contribute significantly to this economic powerhouse.

Nail Care Revolution:

Nails take center stage in grooming, with a market value of approximately $11 billion in the USA. The growing craze for nail art and soaring demand for nail care products showcase the dynamic nature of this glam segment.

Sun-Kissed Trends:

Tanning, synonymous with a sun-kissed look, holds a market value of around $2 billion in the USA. The quest for safe tanning solutions continues to drive the growth of this radiant segment.

In this digital age, the beauty industry's influence remains unparalleled, reflected in staggering profits and vast dimensions.

Be sure to register and join our LinkedIn Live event this Wednesday, January 24, 2023. You’ll more about the growing Beauty Service Industry.

Money Motivations for 2024

Most of the people who contact me have a problem that owning a business solves. Why they are contacting me can be for a variety of reasons:

Frustration with the corporate world

Longing to be their own boss

Stressed from a work/life imbalance

Tired of making other people money

Whatever their troubling or bothersome situation, they see having control over their time, their work, and the money they make as the answer. When it comes to money, what is your focus for 2024? Share your answer in the comment section!

Money Monday - FINANCIAL FREEDOM

The expression “financial freedom” means different things to different people. I describe it as being able TO HAVE OPTIONS about how

- I spend my time and

- I spend my money

This allows me to focus on what and on who is important to me. I believe this allows me to live life on my terms, as much as is possible.

Step One is to SET YOUR INTENTION.

Take Jeremy for example. His intention is to wakeboard around the world. He’s currently looking at manage-the-manager franchises so he can be gone for weeks at a time. His plan started by trading online. Achieving financial success there, he left his day job. Now he wants to spread his risk, diversify his assets and have multiple income streams.

What’s important to you?

What is your intention so it becomes inevitable?

As for me, my intention is to visit our adult children, play in pickleball tournaments, retire in five years, and travel in the US and abroad.

To free up both our time and some of our money, we bought a condo. In addition, I continue to sock money away in my 401(k) so I have enough money coming in when I retire.

Set your intention and take the steps that lead to your definition of financial freedom. For free resources on entrepreneurship, message me through @LinkedIn.

A LOT of Birthdays!

Did you know? A staggering 10,000 people in the USA turn

65 years old EVERY DAY!

Let me repeat that: EVERY DAY IN THE US 10,000 PEOPLE TURN 65!

There are many far-reaching implications from this massive demographic group. The one I’ll focus on today is the economic powerhouse the 65-plus customer base presents.

As a franchise wealth advisor, I am frequently asked by savvy people if there are businesses that cater to this demographic. Absolutely is the answer.

This is seen across many franchise brands which target this customer base in a variety of ways from

Residential Cleaning Services

Home Improvement Services

Moving Services

Fitness Concepts (Stretching, the latest trend!)

In-Home Senior Care (Both Medical and Non-Medical)

Estate Sales

Medical Devices like Hearing Aids and Eyeglasses

A special thanks to my guest on last week’s #FranchiseMinute podcast.

Sarah Van Aken with Seniors Helping Seniors!

Thanks, Sarah, for sharing this amazing factoid about the aging population.

If you're interested in owning a business related to this economically vigorous demographic, message me on LinkedIn.